Dotiadesign

SUEAPP

Objective

The goal was to enhance Sueapp’s user experience and create a fresh, modern design language tailored to the U.S. market. The platform needed to feel trustworthy, simple, and intuitive to users unfamiliar with legal processes.

Creative Process

  • Conducted a full audit of the existing website to identify usability issues and development challenges.

  • Performed usability testing with real users interacting with task-based claim scenarios.

  • Observed task successes, failures, and difficulties to uncover friction points in the user journey.

  • Identified key user needs, such as clearer guidance and more transparency around required documents.

  • Redesigned the user flow into simple, guided steps with intuitive navigation.

  • Developed a minimal, friendly design system to build trust and support usability.

Results

The updated platform was easier to use, with clearer guidance and fewer user errors. The design improvements helped users feel more confident and led to increased engagement and task completion rates.

 

Conclusion

Through user-centered design and research, Sueapp became a more effective and accessible tool for filing small claims. The platform is now positioned for stronger adoption and long-term growth in the legal tech space.